Here at Angels Media, we have developed a revolutionary landlord and vendor lead generation tool designed specifically for estate and letting agents.

The Value My Property app sits on an agent’s website and provides visitors with an instant online valuation of their property in return for capturing their details. Details are then emailed straight to the agent who can then contact them to offer them a 'real' valuation and gain the instruction. The valuation also provides visitors with a Google street view and information about the local area.

When we asked Karl Knipe from Kings Group Estate Agents for his thoughts on the app, he said: “It's fantastic that the smart property valuation app sits on our website and generates leads for us to follow up”.

Virgin Estate Agents, added: “the app is easy to use and very effective in its job”.

Crucially, to receive the instant online valuation the user has to enter their details, which are instantly sent to the agent. Traditionally, potential vendors and landlords only connect with an agent once they have made their final decision to sell or let. The clever app allows savvy agents to engage with vendors and landlords at an earlier stage, meaning they are able to approach them before competitors.

• Simply sits on the site and automatically generates leads for agents
• Allows agents to capture the data of their website visitors, enabling agents to expand their database
• Agents can approach potential vendors and landlords before the competition
• Makes agents’ website more interesting, leading to repeat visits
• Can be placed in Rightmove/Zoopla’s premium ads, enabling data capture even when visitors aren’t on the agent’s own website

The Value My Property process is broken down into the three following stages:

Stage 1

Enter details –This page allows visitors to enter their postcode and find their property. They enter how many bedrooms the property has, their reason for enquiring about a valuation, and then any other relevant details about the property. In our experience many people add extra details like ‘recently decorated, 100ft garden, new kitchen etc’, which can be very useful information for an agent.

Stage 2

Further details – On this page the potential landlord or vendor fills in their contact details in order to get the instant online valuation. These details will automatically be emailed in real time to the agent. If an agent wants the leads to go to all of their negotiators, the additional email addresses can simply be added to the app.

Stage 3

Valuation – The valuation page really benefits the agent’s website. Here, the potential landlord or vendor is presented with a beautifully presented instant online sales or rental valuation for their property. Importantly, the tool provides a minimum and maximum valuation, which provides the agent ‘wiggle room’ when they come to provide the real valuation.

To find out more about the app please email team@angelsmedia.co.uk, or call give us a call on 0845 075 0152